Nielsen SoundScan and Nielsen BDS, the entertainment industry’s leading data information systems has reveal 2014 mid-year U.S. music sales airplay and streaming data for the 6-month period of December 30, 2013 through June 29, 2014 and vinyl sales are once again on the rise.
Nielsen SoundScan is reporting that the first six months of 2014, sales of albums are down 14.9% vs. the first six months of 2013. Vinyl Album Sales and On-Demand streaming continues to show strong gains – Vinyl LP sales are up 40.4% and overall On-Demand streaming up 42% over last year, with on-demand audio up 50.1% and on-demand video up 35.2%.
“With On-Demand streams surpassing 70 billion songs in the first six months of 2014, streaming continues to be an increasingly significant portion of the music industry,” says David Bakula, SVP Nielsen Entertainment. “Streaming’s 42% year-over-year growth and Vinyl LP’s 40% increase over last year’s record-setting pace shows interest in buying and consuming music continues to be robust, with two very distinct segments of the industry expanding substantially.”
4.0 million LPs have been sold this year in the US alone, according to stats shared this morning by Nielsen Soundscan as the following image shows.
Image source: http://www.digitalmusicnews.com/